Saturday, 30 September 2023

President Director of Garudafood Reveals Business Strategy to Thousands of IdeaCloud Conference 2023 Participants

Surabaya, 30 September 2023 - IdeaCloud Conference 2023, one of the biggest events in Indonesia’s business world, will be held for 2 (two) days, i.e. 29-30 September 2023 at Vasa Hotel - Surabaya with the theme "Sailing Towards New Horizon".

This event provides in-depth insight into post-pandemic business strategies and innovative business development. This event is expected to promote exponential business growth for the participants, especially MSMEs.

Hardianto Atmadja (President Director of Garudafood) also attended as one of the speakers on the 2nd day by presenting about "SUSTAINABLE GARUDAFOOD (Innovation & Collaboration)". In his presentation, he shared about how Garudafood, through its tagline Leading in Innovation, was able to develop into one of the leading food and beverage companies in Indonesia, starting from a family business until it was able to expand into a company managed by modern systems and management while continuing to focus & simplify to win the ASEAN market.

In addition, he also shared tips on building strategies and adapting in the post-pandemic era, adapting to AI disruption, utilizing social media, how to face competition with global brands, the phenomenon of social commerce, and building good relationships through 3B (Best Brand, Best Value and Best Network).

His message to the participants was that they must be able to create work-life balance by implementing "Mindfulness in Daily Life." For a business to be sustainable, it must not only be profit-oriented but should also apply Good Corporate Governance to create sound growth through innovation & collaboration.

Ideacloud Conference 2023 presented 26 prominent speakers from various levels, including successful entrepreneurs and leading practitioners in their respective fields. This event successfully attracted more than 6,000 participants from more than 25 cities in Indonesia from various groups, starting from MSME entrepreneurs, C-level, and the government.