In July 2020, the Chocolatos brand carried out a #Chocolatosmemberi campaign on TikTok. Users uploading one #ChocolatosMemberi Challenge video will receive 1 donation package from Garudafood, which is then distributed to communities in need.
A total of 14,600 videos were uploaded in this campaign, which was then converted into 2,745 cartons of seasonal Chocolatos products which were given directly to volunteers and medical personnel, orphanages, nursing homes, marginalized children, and other economically affected communities as well as through several humanitarian institutions or organizations.
Through a campaign that combines application trends that are currently viral among all groups, Garudafood invites Indonesians to donate to help other parties in need so they can have a little happiness amidst the COVID-19 pandemic.
Hopefully, the COVID-19 pandemic will end quickly and the economy will recover to its original state. Stay disciplined in obeying health protocols to end the spread of COVID 19