January 2023 - As a brand that started selling shell peanuts back in 1987, GARUDA has focused on innovating its fried and baked-coated peanut category ever since its start in the industry. Despite this focus on one niche in the market, FMCG Asia Awards accords GARUDA Crunchy as Indonesia Product Launch of The Year Award 2022.
Jakarta, 17 November 2022 - PT Garudafood Putra Putri Jaya Tbk (Garudafood) through the Jakarta Head Office and its business unit in Gresik, East Java won two prestigious Mitra Bakti Husada (MBH) 2022 awards from the Ministry of Health of the Republic of Indonesia.
The Mitra Bakti Husada (MBH) award is a form of the government's appreciation for institutions that play a role and contribute to efforts to overcome the health crisis amidst the COVID-19 pandemic and to strengthen the health service sector through the Healthy, Productive Women Workers Program (GP2SP). One of the achievements of the Productive, Healthy Women Workers Movement (GP2SP) program was the reduction in anemia among women workers. This was achieved by regularly providing iron tablets.
Jakarta, 9 November 2022 – IHATEC Marketing Research has appointed PT Garudafood Putra Putri Jaya Tbk (Garudafood) as the recipient of the 2022 Top Halal Award through 2 (two) leading brands, namely Garuda for the Coated Peanut category, Garuda for the Roasted Peanut category and Gery for the Cookies category.
This is an award given by the Indonesia Halal Training & Education Center (IHATEC) to brands that are the highest ranking halal brands with the following assessment criteria: brands that are most trusted for their halalness, both information and communication about halalness, production process, raw materials as well as the packaging/presentation by millennials.
There are two main parameters to determine Top Halal, namely the Brand Index built by the top of mind awareness of halal, the brand that was last purchased or used, and the brand that will be purchased in the future. In addition, the Halal Index is built by four parameters, namely information, and communication of halalness, perception of the halalness in the production process, perception of halalness in raw material, and perception of halalness in packaging/presentation.